Hello, friends! I just wanted to pop in and give you a little update about the Letters on Main space. Truthfully, this is a long, long, lonnnnnng story. With many ups and downs and iced coffees and parties and funny stories and breaking down of boxes and barcoding in between. And, the story isn’t over yet. I can’t wait until the day – or rather, I look forward to the day – when I write or tell or blog or whatever about the whole thing. But for now, here’s the short, concise, internet version. :o)

We moved into this space in Sun Prairie two summers ago, and promptly began renovating it. (It was formerly a Quiznos, then sat empty for five years). The initial intent for this space was to use it as our company shipping and fulfillment space, and to be open to the public as much as possible. After renovations were complete and after the dust of Christmas had settled, we moved all of our inventory here. However, the business had grown so much from the time we signed the lease to the time that the renovations were complete, that we quickly realized that we had already outgrown this space – all of our products simply didn’t fit! Furthermore, the space wasn’t ideal for our shipping and receiving needs. (Shipping hundreds of mug boxes out of a front door on actual Main Street in the winter, over the mounds of snow, certainly wasn’t ideal). We also learned that it’s super hard to keep a space beautiful and open when you’re in a constant state of shipping, setting up for shows, painting, mood-boarding, creating new products, etcetera! For our friends that are local, we are so so so happy that you all have wanted to come in – we wanted to have you! – but it was important to the business that we keep our focus on where our business has it’s roots – our online store. At the beginning of 2017, we officially moved the last part of our online inventory to a fulfillment specialist in West Bend. I am overjoyed at this step in our little company’s history! But this also means that we no longer need this space for what it was originally intended for. While we love seeing your faces and meeting new customers, lindsayletters.com requires our complete focus, creativity, attention and love, so we are looking to sublease the space for the remainder of our lease.

Also – and this. is. HUGE. I’m at a place in my life that any free time I have, I want to be with my family, and not behind a counter. Truth be told, so much of my life I have spent doing things the hard way, for the sake of art. “But Lindsay, you’re really going to hand-sew 500 wedding invitations, even though you’re not getting paid for it?” “Yes.” (For example). I have really worked so much of my life by doing the harder, not smarter approach. And it’s been fine, because I’ve always felt that the words “enough time” to be completely relative. Although it wasn’t the main purpose of the space, I wanted a storefront so badly. I wanted to curate a beautiful space, and dictate how it smelled (like Volcano candle) and what people listened to while they shopped (Billie Holiday, Etta James, and the occasional Michael Jackson, mostly). I wanted to get to stare people in the eyes and hear their stories and their ideas and what they did (or didn’t) like about my work. It just sounded… fun. And lovely. And inspiring. HOWEVER, in this season, my family needs me more. And I need my family more. I totally have dreams of owning a beautiful little brick-and-mortar someday. But for now, my heart – and my physical self! – wants to be home. Which – I have to tell you – does not feel sad or like a loss to me AT ALL. It feels like a huge, HUGE win. It’s my goal this year to be laser focused, and to simplify. I want to create like the Lord created me to. I want to have a killer online shop that inspires and delights at every turn. I want to work hard at my marriage, I want to love on my kids in every way possible, I want to go to bed before 1 am more nights than not, and I want to have a business that is way more impressive on the inside than it even looks on the outside, you know what I mean? And this subleasing step is putting me one step closer to those goals. Hallelujah & AMEN!

As always, thanks times one billion for all of your love, prayers and support. And please – if you think about it – pray that we would find someone awesome to sublease the space! Someone who would be so super blessed by it. ??? Okay, that’s it from me for now. Take care, friends, and stay tuned! I can’t wait to show you all the new things I’ve been working on for lindsayletters.com! ? xo, linds 


When I came across this quote, I was immediately inspired to create a print with it. When I think about my childhood, these words sum it up how I looked and felt at the end of every summer day: feet dirty (and toes stubbed) from never bothering to wear shoes, wild curly hair windblown and tangled, and eyes full of wonder and sparkle. Everything was an adventure – from catching lightening bugs and playing Ghost in the Graveyard, to long bike rides that ended with iced tea on the back porch swing. (You, too?) I woke up expectant and went to bed ready for more. THIS is how I want my adult life to be. This is the kind of zest for life that I want to model for my kids. This is going to be my mantra going into this spring and summer, and I invite you to join me! Here’s to a season of more mess, more adventures, and more sparkling!..


With the quote and inspiration in mind, I created a print for your walls and a tote for your adventures! Here’s are two fun things about these new pieces…

1. The Sparkling Eyes Art Print marks our 150th PRINT!!! I can’t even believe it! So to celebrate it’s extra-specialness, we printed this one in the coolest gold glitter hologram foil! It’s the champagne of foil, and we wouldn’t have it any other way!
2. The Sparkling Eyes Take-Along Tote was something I had to snag and bring with me to Mexico a couple weeks ago! I loved it for carrying all my beach essentials in, but I actually brought it to serve as a mini laundry bag to store all of my worn (ahem, smaller) garments in. Since I’ve been back from vacation, we’ve used it for everything from library books to a lunch & snack bag for the jumpy place. ;o) Whatever you choose to do with it, we know this little bag will come in so handy for all the fun headed your way this Spring & Summer!

I hope you love these fun new goodies, and that they make you feel happy, inspired, and ready to take on the day! xo, linds

{click to shop!}


Happy Small Business Saturday!!!! We’re celebrating BIG TIME this weekend over at lindsayletters.com! We have 15% OFF EVERYTHING (discount already taken off for ya), plus buy one, get one FREE Art Prints {coupon code: MERRYPRINT15}. Annnnd… for something EXTRA SPECIAL just for Small Business Saturday… we’ve got $10 Tumblers and Travelers! I’m an iced coffee drinker through and through, and so the LL tumblers are the goodie I use the most!

I’ve said it one million times, but it’s worth saying every day, all day: I AM SO SO SO SO GRATEFUL for your continued love and support over the years! Your support enables me to do what I love, to support my family, and to share a positive message of life and hope with people every day!

If you’re into celebrating Small Business Saturday, I’d love to share the above graphics with you! Post them to your own social media outlets and let’s share the small biz love!!! Happy gifting, friends!! xoxo, L





JUST in time for Thanksgiving, check out our fun new product: the Thanksgiving Gratitude Printable Pack! This downloadable PDF packs a big punch for $20 – it’s loaded with seven art prints, fill-in-the-blank Gratitude and menu cards, and some other goodies to make your Thanksgiving holiday even sweeter. We hope you’ll find that these pieces are the Cool Whip on your pumpkin pie – just the finishing touches your get-together needed! Happy Thanksgiving! xoxo, L {click to shop!}


(oh! and YESSSSS – we ARE having a BIG BLACK FRIDAY – CYBER MONDAY S-A-L-E!!!!! Stay tuned at lindsayletters.com!)



My first coloring book – Sweeter than Honey – is available for preorder NOW!!!! There are over 40, 8×10 art-print-type pages to color – and they are also perforated so you can tear them out and frame them. It’s packed with scripture and encouragement, and it’s available for $15.99 at Amazon, Barnes & Noble, Books A Million and Indy Bound. You can search directly for Sweeter than Honey coloring book at those retailers, or you can click the links on the book page at lindsayletters.com/sweeterthanhoney.

When Harper Collins approached me about working with them to create a coloring book, my first thought was “WOAH!!!” I was so honored and humbled. My second thought? No. Why no? Well for starters, I hadn’t gotten into the adult coloring book phenomenon. I haven’t had margin in my life since it was merely a part of the college-ruled notebook pages I loved doodling in decade ago. If I’m honest (which you know I am), the adult coloring books I saw looked beautiful (!!!) but, for me, daunting. BUT, I felt strongly like the Lord graciously brought me this opportunity, and so it was my job to pray on it. To really listen. If I was to take on this project, what would the Lord allow me to say to anyone that would buy this book? I needed to stop thinking about it like a coloring book, and instead, think about it as ministry. What have I been over here saying, waving my arms about this whole time? To anyone that will listen? I’ve been shouting “Art matters. You matter. And you matter enough for art.” I believe to the core of my being that our creative God uses art to heal us, inspire us, delight us, soothe us, nourish us. Furthermore, it is CRAZY TOWN to me that you guys are actually reading what I have to say. And as I thought about that, I thought.. why? Why me? Surely it has nothing to do with me. If I don’t point to God and shout His name until my lipstick wears off, then what is this all for? Naught. And so the Lord lead me to the decision of a big, fat, YES to getting to create a coloring book – for you. With you in mind, and with Him as the star. I hope hope hope you will give it a chance. Even if you’re not into coloring books. If you’re into God’s word, I hope with all my heart that you will pre-order this book, and just see what God has in store for you, and what He would use me to speak to you over it’s pages. If nothing else, you’ll find this: Simple yet beautiful illustrations of God’s word, phrases encouraging you that you are worthy of love, and forgiveness, and encouragement, and the kind of nourishment only He can provide.


Also! If you preorder the book and go to the form on my site, you can enter your receipt number for a FREE coloring page download, so you can get started coloring right away. Included in the PDF will also be a cute little certificate for you to print out and wrap as a “placeholder” of sorts if you’re giving the book as a Christmas gift. (It ships January 24th!)

Thank you SO MUCH for your support and encouragement! My prayer is that God takes this project and does way more with it than I could ever imagine, and that it ends up being the perfect creative tool in your journey of finding nourishment that your soul is craving. (If you color the page, please share it! ? #colorsweeterthanhoney) | xo,

p.s. ALL THE THANKS to Laura Kackley (larkphotos.com) for the beautiful photography!!!